What is Success?

It is often assumed that the primary reason for becoming an entrepreneur is money. Profit is the only measure of success. But, this is really another myth about entrepreneurship.


Entrepreneurs evaluate success in many and often unique ways. For some it is measured by the jobs they create. For others success is measured by the satisfaction of their customers. Reell Precision Manufacturing measures success in terms of creating “an environment that fosters human development and provides for the common good”. Clearly for all of these entrepreneurs financial success is fundamentally important. But, it is often viewed as a natural outcome of pursuing what each of these entrepreneurs view as their real success.