Bootstrap Your Way to Looking More Professional

Jeffrey Moses at NFIB.com offers seven tips at to entrepreneurs for looking more professional, and they are all part of a good bootstrapper’s tool kit. Each recommendation is relatively inexpensive, but offers good value in terms of its impact. And each of these ideas can make your business look larger and more well established to your potential customers.
– Set up a first-class voicemail system.
– Get a toll-free number.
– Send all mail on custom-designed letterhead in a designed envelope.
– (Y)our business card should be world class.
– Write articles for trade publications.
– Send out press releases whenever warranted.
– Dress the part.