Half Empty or Half Full?

 

glass half empty.jpg

A new Fortune Small Business/Zogby Poll has found that a little less than half of small business owners say that they have been affected by the recession.  What is really remarkable to me about these results is that if you listen to the media, every business in the US is on the brink of disaster. 

The fact that 57% have not been damaged gives us hope that the entrepreneurial engine we need to pull us out of the recession is ready to grow when the time is right.  This fits with what I am hearing from entrepreneurs. 

Here is a summary of this poll:

  • 43% of small business owners say their businesses have been damaged by the recession
  • 22% say they have cut the price of products or services
  • 17% say they have downsized through layoffs or attrition
  • 14% say they have cut salaries
  • 27% say their businesses lost money in 2008; 22% say they broke even
  • 45% say they would still choose to start a company if they were entering the workforce during the recession