Ross Dawson has a post at MyVenturePad on the impact of social media on small and medium enterprises. It is based on an SME Technology Summit held in Sydney, Australia. Here is a summary of the key areas that social media is helping small businesses gain market share that were identified at the summit:
1. Findability
2. Customer communication
3. Productivity
4. Collaboration
5. Outsourcing
6. Online revenue