This is the best time of year to be a professor!
Students are back on campus and classes are getting ready to start this week.
Belmont University is a case in point for the power of publicity. At the University level, we are coming off our third straight year in the NCAA basketball tournament (we are the team that almost beat Duke last spring). This fall we will be hosting the third Presidential Debate. Both of these have given us so much added name recognition. We have record enrollments this fall.
In our Entrepreneurship program, we have also gotten some wonderful attention in the press, which has added to interest in our growing program.
I am teaching a grad and an undergrad class in business planning. I try to tweak my classes every semester. This fall I intend to focus much more heavily on planning for tough economic times. Bootstrapping will certainly get more attention. Also, I will be getting them to think more clearly about the upside and downside risks that current economic conditions create.
Should be a great fall!